Examining a Business Failure

Examining a Business Failure In 1979, there were constant questions whether or non the bail out by the governing for Chrysler grass, who was or so bankrupted, was a good or bad decision. Some investors believed the governing body do a bad decision for helping Chrysler Corporation. However, the government secured Chryslers loans which later it micturated new problems. The bail out was tremendous for the company which allowed them to invest into new models such as SUV, Jeeps and invented minivans. By the late 1980s, Chrysler took a huge risk with inventing an extremely classy model car, totally opposite from their conservative minivans. Due to the gigantic increase of sales, highest profits in the industry and affordable prices, Chrysler Corporation became the super stars in the industry as well on Wall Street. In fact, the CEO of Daimler-Benz, Mr. Jurgen Schremp saw a unblemished opportunity to take his vision to the highest level which was to become a global giant in the transportation industry. As a result, Daimler-Benz and Chrysler Group meldd in 1998 which was later considered a failure. unawares after the merge, the company developed major challenges due to decisions made by the leaders and management which contributed to the companys failure.

For example, the merge between Daimler-Benz and Chrysler Group cost $36 billion and past Daimler-Benz sold their American luxury brand for $7.4 billion dollars which displace the company into a negative status. Mr. Schremps vision was to create a global automotive company which included former(a) allies such as Honda, Nissan and Hyundai. Because he kept two companies separate and he lacked building relationships, his allies decided not to do business with him. The leadership was also known for absent discipline internally as it related to the customer service. attention may have also contributed to Chryslers failure. For example, in... If you want to procure a full essay, order it on our website: Orderessay

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