Wednesday, March 27, 2013

Engas

Its easy to become confused about these terms: advertizement and promotion. The terms atomic number 18 often used interchangeably. However, they refer to distinct -- but similar activities.

Advertising is bringing a overlap (or service) to the attention of potential and current nodes. Advertising is focused on one particular merchandise or service. Thus, an advertising stick out for one product might be very divers(prenominal) than that for another product. Advertising is typically done with signs, brochures, commercials, direct mailings or e-mail messages, personal contact, etc.

Promotion keeps the product in the minds of the customer and helps stimulate demand for the product. Promotion involves ongoing advertising and forwarding (mention in the press). The ongoing activities of advertising, sales and public relations are often considered aspects of promotions.

Egyptians used paper plant to make sales messages and fence posters. Commercial messages and political campaign displays have been found in the ruins of Pompeii and ancient Arabia. Lost and found advertising on papyrus was common in Ancient Greece and Ancient Rome. Wall or rock painting for commercial advertising is another reflection of an ancient advertising form, which is present to this day in more parts of Asia, Africa, and South America.

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The tradition of wall painting trick be traced back to Indian rock art paintings that catch back to 4000 BC.History tells us that Out-of-home advertising and billboards are the oldest forms of advertising.

For each product or service, carefully consider:

What stone pit markets are you move to reach with your ads?

What would you like each target market to hypothecate and perceive about your products (this should be in terms of benefits to them, not you)? Realize that each target market might be different.

How can you get that target market to think and perceive that, that is, what message do you need to convey?

What communications media does that target market...If you want to get a full essay, order it on our website: Orderessay



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