Wednesday, February 20, 2013

Management

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BM/APR 2008/MGT420

UNIVERSITI TEKNOLOGI MARA FINAL EXAMINATION

COURSE COURSE polity EXAMINATION TIME

: : : :

PRINCIPLES AND PRACTICE OF MANAGEMENT MGT420 APRIL 2008 3 HOURS

INSTRUCTIONS TO CANDIDATES 1. 2. 3. 4. This doubt topic consists of seven (7) questions. Answer five (5) questions only in the Answer Booklet. Start each answer on a new page. Do not bring any natural into the examination room unless permission is given by the invigilator. please check to make sure that this examination pack consists of: i) ii) the heading Paper an Answer Booklet - provided by the Faculty

DO non TURN THIS PAGE UNTIL YOU ARE TOLD TO DO SO
This examination paper consists of 3 printed pages
© Hak Cipta Universiti Teknologi MARA

CONFIDENTIAL

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2

BM/APR 2008/MGT420

QUESTION 1

A fertilizer caller-out with salespeople in remote operations recently introduced email passim the company. Previously, salespeople received most information through formal discourse channels and the annual sales meeting. Many salespeople complained that they were kept in the dark about company activities. Now, with the email system in place, salespeople receive most of their information informally through this network.

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none of them complain about isolation from company information. Furthermore, senior executives had to interact recently to stop incorrect rumours that the fertilizer company index be acquired by a larger chemical company. a) using your knowledge of organizational grapeshots, explain what might have happened in this company when salespeople were connected to an email network. (6 marks) b) Should companies try to reduce grapevine communication? Discuss. (14 marks) QUESTION 2 You have just been hire as a brand manager of toothpaste for a large consumer product company. Your job mainly involves encouraging the advertising and take groups to promote and manufacture your product more effectively. These departments are not...If you compulsion to get a full essay, order it on our website: Orderessay



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